Truth Initiative

Truth Initiative

Truth Initiative

Truth Initiative

As a copywriter on the truth team, I did everything from web copy, email campaigns, social captions, TikTok scripts, and overall campaign ideation.

I also wrote the entirety of the copy for the revamped merch store.

Impact Emails

Impact Emails

I wrote emails that highlight our various campaign actions: the environment, social justice, and mental health. Pictured is the environment email.

TRUTH MERCH STORE

TRUTH MERCH STORE

I wrote copy for the entirety of the truth merch store along with marketing emails, SMS, and social media captions.

Meet the Sneaker Queen

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