As a copywriter on the truth team, I did everything from web copy, email campaigns, social captions, TikTok scripts, and overall campaign ideation.
I also wrote the entirety of the copy for the revamped merch store.
I wrote emails that highlight our various campaign actions: the environment, social justice, and mental health. Pictured is the environment email.
I wrote copy for the entirety of the truth merch store along with marketing emails, SMS, and social media captions.